10 Lessons from 10 Podcast Episodes
It’s been 10 episodes of A Podcast, By Kayleigh now and wow - what a learning curve it has been! One of the most amazing consequences from starting a podcast, is genuinely how much you learn and grow as a person. Each guest, and each episode is teaching me so much - from the technical details to the teachings from the guests themselves. I never expected this podcasting journey to be what it has become, but I’m loving every single minute. Today, I thought I would share 10 things I have learnt from each podcast episode. Whether it be something from a guest, or just simply something I learnt about myself. I hope you enjoy!
When to Quit the day job and go full time in your business.
Going full time in your makeup business is a big step, I recently had three of my students take the leap to go full time this summer, and my heart was so full for them. This step is enormous and can come with some stress and anxiety, but also freedom and excitement. I know its a dream for many of our community, so today I want to talk about when it’s right to quit your day job and pursue the business full time.
Pitching your business, as a makeup artist.
OK - today is a topic I’m SUPER KEEN to write about. I wanna wedge a bet and say you guys aren’t pitching. Now don’t get me wrong, I didn’t either at the beginning of my makeup career, but actually, pitching myself and my business to the businesses and people I wanted to work with, ended up being huge for me. And you guys know, I’m on a mission to end gatekeeping here. So I present, my 11 tips on pitching, as a makeup artist.
Ways to get great testimonials.
Here’s a hard truth about getting good reviews - they don’t just happen sadly (unless you are one of those people, who like to review places on Google Maps!). The key to getting good reviews and amazing testimonials, is asking for one. Or in other words, having a strategy in place to getting them. Here are some tips on getting them!
Creating an unforgettable Client Experience
Last month in The Level Up Club, I ran a masterclass on the luxury client, and how to elevate the customer experience, and this made me think - I should really put this into a blog post! Client experience is so important, it can double your chances of a great review and referral (we all know how important word of mouth is!).
12 Bridal Season Lessons
Today I thought I would stop and think about last year’s bridal season and what lessons I learnt, so hopefully I can pass some wisdom on to you to help make 2023 a year of success and growth.
5 Ways to Boost Bookings
I get a lot of messages about how to boost bookings, or worrying about money and things like that. So I thought today, I would do a post on how you can boost those numbers, in 5 little hacks!
2022 - a review.
I’m feeling nostalgic today, so let’s walk through 2022, what worked, what didn’t work and what I learnt from my second year of being an educator.
5 things you can do, to grow your email list.
Today’s blog post is centred on how to grow your mail list and 5 things you can do, to attract people to it!
How to operate a legal makeup business
Pulling out my legal background for today’s post! I often get questions, on what measures and practises makeup artist’s should adopt to keep their business legal, safe and protected. If you are one of those, this blog post is for you today!
A chat with Sandra Reynolds Agency
Today I have a super exciting blog post, that I know is going to be unbelievably valuable for our community. Tessa Dewing at Sandra Reynolds Agency (…) graciously answered some questions on what it takes to become an agency signed artist. Keep reading for the tea!
3 things I wish I had done sooner, as make-up artist.
Let’s go down memory lane in today’s blog post. I’m hoping today I can share 3 of these mistakes, in the hope that hopefully someone will listen, take note and shave potentially YEARS off of their business progress.
Things you need to add to your website, today!
A little fun fact about me. I’m pretty darn good at websites. So here are some things I am going to be updating in the coming weeks and things I think you should too.
My hardest client experiences and why I don’t regret a single one.
I have really changed my relationship with the word failure these past two years. With every “fail” - always comes a learn, or a new door or opportunity. I wanted to share today, 3 makeup artist fails I have had in my career, and why I don’t regret a single one.
5 reasons the client ghosted you.
We have allllll been there. And today, I wanna myth bust, with 5 reasons they ghosted and how we can all collectively, increase our conversion rate and BOOK the dream client. Every darn time.
8 business books that will revolutionise your business.
I am doing a little challenge at the moment, where I try and read a book a week and thought today would be a great chance to share with you, 8 business books that I genuinely credit for changing the way I do things, or think about things.
How batching, can help your makeup business.
Batching, is when you mark out a slot in your calendar, to do a number of tasks “batched together”, this saves me an incredible amount of time. And today I’m going to share how it can help you as well.
Instagram tips you should try, if you are feeling stagnant.
This is a great question, and today (with permission) I am going to share some tips you can try if you are in a similar position.
My 8 biggest business mistakes
I think a lot of people are under the assumption that educators don’t make mistakes, but boy have I made some mistakes. Today I wanna talk you through 8 things I have most certainly done wrong, and why its OK!
3 courses I am currently taking and how they are different.
After I finished up Season 3 - I embarked on my own mentorship journey. Here are some things I have learnt from all of these different types of mentoring